Our new location on the Ostring in Brilon is taking shape. We are pleased to announce that, in addition to the premium bike and e-bike store, the Quadro Café and a fitness studio will also be moving in.
In the premium bike and e-bike store on the Ostring, the focus is on exclusive brands and sporty bikes and e-bikes. In the mountain bike sector, the full range from marathon and cross country to enduro and downhill bikes will be available for women and men. Customers have the freedom to choose whether they want to travel with or without electric support in the future. In addition, the racing bike and triathlon segment is being completely revamped. As part of the range change, professional bike fitting is being introduced to the Oring. Because not only extremely sporty riders achieve better performance with an optimally adapted bike, amateur athletes and occasional cyclists can also enjoy efficient, pain-free cycling. Color and equipment variants of the bikes can be selected via virtual touchpoints. If you're still undecided, you can put an (e-)bike from one of Germany's most versatile test bike fleets through its paces in the nearby Trailground. In the academy, driving techniques and mechanic skills can be developed and guided tours can be booked. The course offerings apply to both private customers and companies.
In order to be able to continue to offer a full range, something is also happening at the location on Keffelker Straße. Among other things, a competence center for e-mobility is being built here. In addition, bicycles, from children's and youth bikes to city and trekking bikes, can be found at the City location. Anyone looking for a mountain bike under €1000 will also find what they are looking for.
The space created by segmenting the two branches will be used for the expansion and conversion as well as the modernization of the technology and workshop area. A motivated team of mechanics sets an exclamation mark in terms of technology, innovation and individuality in the areas of bicycles, e-bikes and custom bikes.
“With the second branch we are able to improve the quality of sales and service,” says Dominic Neumann, Managing Director of Fahrrad Neumann and Liquid-Life. “We attach great importance to the fact that our customer advisors are extremely well trained and real experts in their field. Only specialists can provide competent advice in a huge brand portfolio like ours.”
Lifestyle, quality and identity – Liquid-Life GmbH combines these three attributes in its name. But this doesn’t just apply to the bicycle sector. And so the idea came about to work together with two bicycle-independent companies. Dominic Neumann has had a passion for coffee for a long time. It is a matter close to his heart to bring excellent coffee to Brilon. That's why he developed it together with his business partner Alex Ferraz and Germany's number one coffee expert, Dr. Steffen Schwarz, the concept for an exclusive café with its own roastery. In the future, in addition to the e-bike batteries, the riders' batteries can also be recharged on the large outdoor terrace directly on the Möhne cycle path. You can look forward to more than just excellent coffee. Outside of day-to-day business, workshops, tastings and themed evenings round off the offering.
An active lifestyle between joy, enjoyment and sporting activity also characterizes the identity of the two young entrepreneurs Miriam Decker-Ebbers and Mark Ebbers. The pair's new fitness studio in the adjacent new building is the third pillar of the competence center on the Ostring. Miriam has been an integral part of the Brilon sports and fitness industry for 12 years and Mark also has many years of experience in the health sector. Individuality is the focus here, so that every single active participant can count on competent advice and support in achieving their personal sporting goals. The team of trainers combines training on E-Flex devices, functional training and indoor cycling. Thanks to the cooperation with Liquid-Life and the adjacent café, this offer is supplemented by outdoor adventures, for example with an e-mountain bike, especially in summer.
By merging the three different business areas, the customer has the opportunity to take advantage of the advantages of combined offers. It doesn't matter whether the purchase of a bike is sealed with a delicious cup of coffee, whether the individual training plan matches the food on offer in the café or whether a racing cyclist's winter training is completed by strength and endurance training on equipment. What is particularly important is that the focus is on the customer and that numerous doors are opened for him, but that he decides for himself whether and how he wants to combine the offers with one another or simply use them individually.
